Armani Exchange was introduced in 1991, with the view of having a more youthful and contemporary feel, targeting a younger audience, firstly in the US and then across the globe. Georgio Armani's vision was inspired by modern fashion ideologies in fashion capitals such as Milan, New York and Tokyo, with a style that went against the clean cut tailoring of traditional Armani products, instead showing bold patterns and a more rugged design, capturing the feel of modern fashion.

Jackets | Polo Shirts | T-Shirts | Jeans | Shirts | Hoodies

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